Back in July, H&M revealed that they will be partnering with British label Erdem for their next designer collaboration. And it’s only a few more sleeps until the collection is released in stores on 2 November. If the previous collab with Balmain is anything to go by – which was completely sold out within a few hours – you’re going to need to act fast if you want to snap up any of their pieces.
Erdem is known for their romantic and feminine aesthetic, so it was only fitting that the global launch of the Erdem x H&M collection was showcased within a botanical garden theme. There were stars apently at the event, all suitably attired in the new collection.
Kirsten Dunst, Zendaya and Alexa Chung are just a few that gave us serious outfit envy, showing us exactly how cool girls style the pieces.
Floral, summery dresses were a focal point, from flowing chiffon to structured and event-ready. Either way, they’re all perfect for your next holiday party. A standout look is the satin floral pajama set (worn by Dunst) as are two statement coats in leopard print and practical checks (buy them now if you can, you’ll be happy you did next winter!) Intricate lace blouses, shrunken knits and a few key accessories rounded out the womens wear collection.
Preparation is key here ladies, so keep scrolling to see our top 10 favourite items from the new Erdem x H&M collection. And if you spot an absolute must-have, be sure to be at your nearest H&M store first thing on 2 November!
ERDEM x H&M
Photos: Getty Images and H&M